Modem Media

Modem Media was the first interactive marketing firm. Since 1987, we've helped many of the world's largest companies make their interactive channels profitable. Along the way, we invented many of the interactive strategies people take for granted today: We built the first online shopping environment, pioneered the integration of e-commerce with existing database systems and built the first consumer-product Web site. We were the first to place Internet ads and, a year later, the first to introduce an internet ad-measurement model. We have designed Web sites and marketing programs for consumer products giants, diversified business-to-business companies and government entities (we even built the first White House site in 1995). Most importantly, in an age of shifting relationships and industry turmoil, we've built productive, long-term relationships with a roster of clients that reads like a Fortune 500 Who's Who. We help clients with every stage of interactive marketing, from research and planning through execution and ongoing optimization. Clients rely on us to identify and acquire customers - and use interactive channels to keep them, while making every marketing dollar more productive.