The Observer

The Observer is the only full-colour national Sunday newspaper in the UK and the only national Sunday newspaper published in an innovative format that combines journalistic integrity with ease of handling. A modern, eleven-sectioned national title offering a combination of main news and special interest supplements, The Observer attracts well over 1.2 million readers every Sunday. The Observer, Britain's brightest Sunday read, has achieved its success through a policy of vibrant product development and unrivalled journalistic excellence. Readers of the paper display high levels of interest in news, current affairs, sport and cultural issues. They value The Observer for its extensive, in-depth coverage as well as for being intelligent, articulate, unbiased, authoritative and culturally savvy.